T&T_Customer_M&C - Senior Consultant | AEP CJA | Bengaluru
Deloitte
Deloitte
Join our team as a Senior Consultant specializing in Adobe Customer Journey Analytics (CJA) and Adobe Experience Platform (AEP). This role is pivotal in driving functional excellence and innovation for our customers. You will leverage deep expertise in the Adobe Experience Cloud to design and implement enterprise-scale analytics solutions.
This position offers the opportunity to work on cutting-edge digital transformation projects, enabling organizations to gain actionable insights from omnichannel customer interactions. We are looking for a strategic thinker with strong technical acumen and a passion for data-driven decision-making.
The core focus is on delivering advanced analytics solutions that empower businesses to understand and optimize customer journeys. Your contributions will directly impact client success and enhance their digital measurement strategies.
Lead end-to-end implementations of Adobe Customer Journey Analytics (CJA) for web and mobile platforms, including designing scalable reporting data views and configuring key components.
Develop sophisticated customer journey reports, attribution models, flow visualizations, and cross-channel dashboards, ensuring data accuracy and reporting integrity.
Execute Adobe Analytics implementations using Adobe Web SDK and Adobe Launch, configuring events, variables, and processing rules, and validating through debugging tools.
Collaborate with data engineering teams to integrate data from various sources like CRM and Real-Time CDP, ensuring data quality and identity stitching.
Gather analytics requirements from business stakeholders, translate them into technical solutions, and conduct solution walkthroughs and client demonstrations.
Establish governance standards, create essential documentation (Solution Design References, Technical Specifications), and recommend improvements for customer journey measurement and reporting performance.
We seek an experienced Senior Consultant with over 5 years in Digital Analytics or Adobe Experience Cloud implementations, specifically hands-on experience with Adobe Customer Journey Analytics.
Essential expertise includes Adobe Experience Platform (AEP), Adobe Analytics, Adobe Web SDK, and customer journey reporting. You should be proficient in implementing CJA features like Connections, Data Views, and Analysis Workspace, alongside Adobe Analytics components such as eVars and Props.
Experience with Adobe Data Collection (Adobe Launch), including Web SDK, Tag Configuration, and XDM Mapping is crucial. Exposure to AEP concepts like XDM schema design, datasets, and Real-Time Customer Profile is highly beneficial.
Proven success in client consulting, solution architecture, and troubleshooting complex analytics implementations is required. The role also involves mentoring junior team members and leading technical design discussions. Strong analytical, problem-solving, and communication skills are vital for success in this client-facing role.
Deloitte
IT Consulting