T&T_Customer_M&C - Manager | Adobe Experience Manager (AEM) | Mumbai
Deloitte
Deloitte
Join our dynamic team as an Adobe Experience Manager (AEM) Manager, focusing on Customer Marketing & Communications. This role is based in Mumbai and is an integral part of Deloitte Touche Tohmatsu India LLP. You will be instrumental in driving functional excellence, innovation, and long-term growth within our customer-centric initiatives.
This position requires a seasoned professional with a deep understanding of marketing technology and customer data platforms. You will leverage your expertise in Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO) to architect, implement, and refine real-time customer data solutions and cross-channel journey orchestrations. Your role will involve close collaboration with business and marketing stakeholders, making a tangible impact on our customer engagement strategies.
As an AEP/AJO Developer, you will be tasked with designing and implementing robust, scalable solutions within the Adobe Experience Platform. You'll develop and optimize intricate cross-channel customer journeys using Adobe Journey Optimizer, meticulously crafting XDM schemas, datasets, and identity namespaces for real-time customer profiles.
Your responsibilities will also include building complex audience segments for activation across various channels like email, SMS, and AJO Web Channel. You will integrate AEP/AJO with essential systems such as CRM and third-party platforms via APIs. Furthermore, you will develop reusable components, content fragments, and personalization logic, while collaborating with data engineering teams for efficient data ingestion and ensuring adherence to data governance and privacy standards. Mentoring junior developers and participating in architectural discussions are also key aspects of this role.
We are seeking candidates with 7-10 years of IT experience, specifically with over 7 years dedicated to Adobe Experience Cloud. A strong command of XDM schema modeling, Identity and Profile Services, Segmentation Service, Real-Time CDP, and AJO journey orchestration is essential. Proficiency in Adobe Web SDK/Edge Network implementation and a solid understanding of REST APIs, JSON, and event-driven architectures are also required.
Experience integrating with CRM systems like Salesforce, coupled with working knowledge of SQL and data transformation, will be advantageous. Familiarity with Adobe Tags (Launch) and a clear understanding of customer data governance and privacy frameworks (GDPR, CCPA) are crucial. Excellent debugging, troubleshooting, analytical, and problem-solving skills are necessary, along with strong communication abilities to effectively engage with stakeholders in Agile/Scrum environments.
Deloitte
IT Consulting