T&T_Customer_M&C - Consultant | AEP - AJO | Bengaluru
Deloitte
Deloitte
Join our dynamic team as a Senior Adobe Journey Optimizer (AJO) Mobile Developer/Consultant. This role is crucial for driving functional excellence and innovation in customer engagement.
We seek a professional with over 3 years of experience in mobile marketing, customer engagement, and leveraging Adobe Experience Cloud technologies. Your expertise will be key in implementing and optimizing mobile-first customer journeys using Adobe Journey Optimizer, Adobe Experience Platform (AEP), and the AEP Mobile SDK.
This position offers the opportunity to design personalized, real-time mobile experiences through push notifications, in-app messaging, deep linking, and event-driven journey orchestration, contributing significantly to long-term growth.
Your primary responsibilities will include designing, developing, and implementing mobile customer journeys with Adobe Journey Optimizer. You will configure and manage mobile engagement campaigns, ensuring seamless integration with Adobe Experience Platform (AEP) and its Mobile SDK.
Key tasks involve setting up mobile messaging channels for both iOS and Android, and orchestrating event-driven journeys using real-time customer data. You will craft personalized mobile experiences by utilizing customer profiles, segmentation, decision management, and offer personalization.
Collaboration with mobile app development teams for SDK integration and event tracking is essential. You'll implement advanced features like deep links and rich push notifications, while also developing and maintaining data schemas and profiles within AEP. Monitoring campaign performance and troubleshooting issues will also be part of your remit, alongside creating technical documentation and mentoring junior members.
We require a minimum of 3 years of hands-on experience with Adobe Journey Optimizer and strong expertise in implementing the Adobe Experience Platform Mobile SDK. Proficiency in configuring mobile messaging channels via APNs and Firebase Cloud Messaging (FCM) is a must.
Candidates should have practical experience integrating Adobe solutions with native iOS and Android applications, alongside a solid understanding of customer journey orchestration and real-time personalization. A strong grasp of Customer Data Platforms (CDPs), mobile engagement strategies, and omnichannel marketing is also necessary.
Experience working within Agile/Scrum environments is expected. Preferred qualifications include Adobe certifications in AJO or AEP, familiarity with Adobe Campaign, Target, or Analytics, and knowledge of mobile attribution tools. Strong analytical, problem-solving, and communication skills are vital for success in this role.
Deloitte
IT Consulting