As a Strategic Partner Manager focusing on Agency Brand Deals, you will be a key innovator for YouTube and the broader influencer marketing ecosystem. This role calls for a profound understanding of the influencer marketing landscape, YouTube's influential position within it, and a genuine enthusiasm for cultivating strong, mutually beneficial partnerships with influencer marketing agencies. You will be instrumental in identifying emerging industry trends, gathering valuable market intelligence, and providing strategic direction to internal teams to effectively scale brand deals on the YouTube platform. Success in this position hinges on robust relationship-building capabilities, sharp strategic foresight, and the adeptness to manage complex collaborations across various departments.

This role demands strong cross-functional leadership, collaborating extensively with teams such as Sales, Marketing, Legal, Product, and Partnerships. You will drive YouTube Brand Deals by fostering direct relationships with key media agencies and their advertisers. Through close collaboration with Google Sales, YouTube Marketing, Creator Partnerships, Operations, and Go-to-Market teams, you will develop impactful programs to accelerate brand deal execution on YouTube. Furthermore, you will analyze campaign performance, brand deal metrics, sales data, and market trends to refine Go-to-Market strategies and contribute to the product roadmap. You will serve as the local subject matter expert, armed with critical intelligence to identify promising creators and significant content opportunities, developing compelling narratives and new business avenues with influencer marketing agencies.

A Bachelor's degree or equivalent practical experience is required. We are looking for a minimum of 4 years of experience in business development, project management, program management, or product management within the Indian market. A solid understanding of the content and creator landscapes is essential. Preferred qualifications include 5 years of experience in management consulting, internet strategy, industry or market research, and business analytics. Experience in researching consumer trends, performer strategies, and industry developments to maintain relevant offerings is highly valued. Demonstrated experience in executing brand deals with content creators, coupled with the ability to perform strategic consultation and analysis with both internal and external stakeholders, is crucial. Excellent communication and influencing skills are paramount for effectively conveying contractual, technical, financial, and value-based points to partners and internal teams.