We are seeking a Sr. Lead with extensive experience in Salesforce Data Cloud to join our team. This role requires a deep understanding of data integration, modeling, and management within the Salesforce ecosystem, including Marketing Cloud expertise.

The ideal candidate will possess strong technical proficiency and excellent problem-solving skills, ensuring the successful development and implementation of data-driven solutions. This is a key role for driving innovation and efficiency in our client engagements.

Develop and manage robust data integration, data modeling, and data pipelines utilizing Salesforce Data Cloud. Customize Salesforce Marketing Cloud and Data Cloud components, including AMPscript, SQL queries, and API integrations to meet dynamic business requirements.

Integrate Marketing Cloud and Data Cloud with other Salesforce modules and third-party systems to ensure seamless data flow. Oversee the development of business requirements, process flows, application design, configuration, and testing. Work on new development initiatives, bug fixes, and enhancements for existing SFDC solutions.

Create and maintain insightful reports and dashboards. Conduct thorough testing and optimization of campaigns and processes. Collaborate with marketing teams, data analysts, and stakeholders to deliver solutions aligned with business goals. Manage release and environment processes, including version control. Develop and maintain comprehensive technical documentation. Provide ongoing support and troubleshooting for Data Cloud and Marketing Cloud solutions.

A Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field is required, alongside a minimum of 8 years of hands-on technical or development experience.

Demonstrate strong expertise in Salesforce Data Cloud (CDP), covering data integration, data modeling, data management, DLO, DMO, Calculated Insights, and Activations. In-depth knowledge of Salesforce Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio, is essential.

Proficiency in Salesforce development tools such as Apex, Visualforce, Lightning Components, SQL, and AMPscript is expected. Experience with Sales and Service Clouds, along with all phases of software development and source control tools like Git, is crucial. Excellent analytical, problem-solving, communication, and attention to detail skills are necessary.