Product Marketing Lead

Emergent

8+ yrs Bengaluru Full Time Work from office
Emergent logo
Posted : yesterday
Actively hiring

Job description

Join Emergent as a Product Marketing Lead and shape the future of autonomous software development. We are revolutionizing software creation with AI agents that generate, test, and deploy production applications from plain language.

Emergent is scaling rapidly, reaching over 10 million users and building millions of applications. Our platform is trusted for its correctness, reliability, security, and scale in production environments. We are backed by top-tier investors and led by a team of experienced founders and industry leaders.

We seek driven individuals eager for ownership, speed, and global impact. If you are passionate about building the next wave of technology, this is your opportunity to contribute to a category-defining company.

Responsibilities

As the Product Marketing Lead, you will define and own Emergent's positioning and narrative, translating complex agent capabilities into compelling language for developers, founders, and enterprises.

You will lead go-to-market strategies for new products and features, encompassing messaging, launch planning, sales enablement, and customer-facing content. Collaboration with product and engineering teams is key to staying ahead of the roadmap and ensuring marketing efforts are proactive.

Your role involves building the category story for autonomous software development, transforming user insights and data into impactful campaigns. You will work closely with sales to equip them with the necessary tools to close deals and shape Emergent's presence across all channels with a distinct brand voice.

This position offers the unique opportunity to build and scale the marketing function from the ground up, establishing processes, playbooks, and eventually a team.

Qualifications

We are looking for a seasoned professional with 8+ years of experience in product marketing or brand marketing, preferably with a background in high-growth startups or prominent consumer/tech brands.

Demonstrated success in owning product or brand narratives and positioning, beyond just campaign execution, is essential. You should possess strong storytelling instincts, capable of simplifying technical and complex concepts into engaging narratives.

Comfort and experience working closely with product and engineering teams are crucial; while coding expertise isn't required, a deep understanding of our technology is necessary for effective selling.

An entrepreneurial spirit is vital as you will be instrumental in building this marketing function. Excellent writing and communication skills are fundamental to success in this role, as your ability to tell compelling stories will define your impact.

Essential Skills

Product MarketingBrand MarketingStorytellingMessagingGo-to-Market StrategyContent CreationSales EnablementCommunicationWritingMarket PositioningNarrative Development

Good to Have

Technical Product MarketingDeveloper MarketingCategory CreationMarketing Function Development

Highlights

  • Actively hiring

More Details

RoleProduct Marketing Lead
DepartmentProduct Marketing
Employment TypeFull Time, Work from office

About the Company

Emergent logo

Emergent

IT Consulting

Product Marketing Lead at Emergent | SkillMX | SkillMX