Join Accenture as a Marketing Platform Auto Analyst, a key operational role driving automated customer journeys. You will be responsible for the accurate and compliant execution of marketing campaigns across multiple channels within an assigned area.

This position plays a vital role in ensuring the timely and effective delivery of automated communications, directly impacting customer engagement and conversion rates. Your expertise will scale A/B testing, incorporate learnings, and optimize business results, allowing team leaders to focus on strategic management.

- Own the end-to-end execution of automated marketing campaigns, including asset uploads, testing, and final deployment. - Execute consumer segmentation within the CRM platform for regional campaigns and journeys. - Support campaign setup and activation, ensuring all technical and compliance checkpoints are met. - Contribute to the creation and scaling of email templates, adhering to brand and regulatory standards. - Perform rigorous quality assurance checks on campaign builds, focusing on audience selection, journey logic, and compliance. - Track and report on standard campaign performance KPIs using CRM platforms and analytics dashboards. - Monitor post-launch campaign performance and escalate any technical or performance anomalies. - Collaborate with cross-functional teams to ensure smooth asset and approval workflows. - Translate campaign data and insights into performance reports. - Support the implementation of optimization recommendations based on A/B testing and performance data.

- Proven experience in a support or executive role within CRM or marketing automation. - Demonstrated experience in executing and supporting automated email and SMS campaigns. - Strong understanding of CRM platforms and their role in customer communication. Certification in HubSpot Marketing Automation and/or Salesforce Marketing Cloud is preferred. - Hands-on experience working within cross-functional teams. - Good analytical skills for translating data and insights into reports. - Excellent verbal and written communication skills in English. - Confident presentation skills and strong organizational abilities. - Proficiency in Microsoft PowerPoint, Excel, and Word. - University degree; preferably in Marketing or a digital agency background. - Experience in FMCG and e-commerce industries is a plus.