Accenture, a global leader in digital, cloud, and security services, is seeking a Marketing Platform Auto Analyst. This role is instrumental in managing automated customer journeys and omnichannel campaigns, ensuring accurate and compliant execution within our CRM platform. Join a dynamic team focused on driving customer engagement through innovative marketing strategies.

As a Marketing Platform Auto Analyst, you will be responsible for the end-to-end execution of automated marketing campaigns. This includes managing asset uploads, performing rigorous testing, and deploying campaigns. You will also handle consumer segmentation, campaign setup, and activation, ensuring all technical and compliance checkpoints are met. Collaboration with cross-functional teams and contributing to the creation and updating of email templates are key aspects of this role.

The ideal candidate possesses 2-5 years of experience in CRM or marketing automation, with a proven track record in executing email and SMS campaigns. Familiarity with CRM platforms, particularly Salesforce Marketing Cloud, is essential. Strong analytical, communication, and organizational skills are required, along with proficiency in Microsoft Office Suite. A university degree in Marketing or a related field is preferred. Experience in FMCG or e-commerce industries is a plus.