Market & Competitor Intelligence Manager
Capgemini
Capgemini
Advance your career with Capgemini, a global leader in business and technology transformation. We empower our team members to shape their professional journeys within a collaborative and inspiring international community. Join us to help leading organizations harness technology for a more sustainable and inclusive world.
This role is critical in driving market and competitor intelligence, providing strategic insights that inform business decisions and shape future strategies. You will leverage data analytics and a deep understanding of market dynamics to deliver actionable recommendations.
Key responsibilities include conducting comprehensive 5C market assessments, synthesizing cross-market data, and developing strategic scenarios. You will analyze category, segment, and brand performance, including 4P diagnostics. The role involves deep dives into channel, trade, and customer intelligence, alongside ROI and profit-pool analysis.
Furthermore, you will continuously monitor competitors, benchmark performance, identify gaps, and propose strategic responses. Staying ahead of regulatory, excise, tax, macroeconomic, and geopolitical shifts is crucial. This includes managing data quality through cleansing, standardization, aggregation, and validation, while ensuring source governance.
We are seeking professionals with a Bachelor's degree in Business, Marketing, Economics, Statistics, Data Science, International Relations, or a related field, with a postgraduate qualification being a strong preference. A minimum of 7 to 9 years of experience is required in areas such as Market Intelligence, Competitive Intelligence, Commercial Insights, or Strategy.
Demonstrated ability to independently manage market or competitor intelligence initiatives and coordinate analyst and data teams is essential. Strong proficiency in 5C analysis, competitor benchmarking, trend interpretation, and executive-level communication is expected. Experience with global or regulated consumer markets, particularly in tobacco or NGP sectors, is advantageous. Proficiency in Excel and PowerPoint is mandatory, with experience in Power BI, visualization, and statistical tools being highly beneficial. Familiarity with HIVE, MSS, Databricks, web/media monitoring, and social listening tools is also preferred.
Capgemini
Management Consulting