Join Accenture as a Senior Analyst in Custom Software Engineering, contributing your expertise to innovative technology solutions. This role is ideal for professionals seeking to drive marketing performance and operational efficiency through deep functional and technical knowledge.

Accenture is a global leader in digital, cloud, and security services, empowering clients across diverse industries. Our team of 784,000 professionals worldwide leverages technology and human ingenuity to deliver exceptional value and shared success.

As a Senior Analyst, you will play a key role in managing marketing complexity and optimizing resources. You will accelerate time-to-market and enhance operating efficiencies through advanced Data and Technology services, Next Generation Content, Digital Marketing, Customer Engagement, and Media Growth initiatives.

Collaborate with stakeholders to define campaign objectives and gather requirements, identifying potential risks.

Design and develop responsive HTML email templates, ensuring compatibility across various email clients and devices.

Implement dynamic content and personalization elements to create engaging email experiences.

Conduct thorough testing to ensure consistent email rendering and functionality.

Troubleshoot and resolve any HTML/CSS-related issues during campaign development and execution.

Maintain accurate records of tasks and updates using ticketing/request management tools, adhering to Standard Operating Procedures (SOPs).

Generate comprehensive reports on campaign performance, providing actionable insights to clients and leadership.

Demonstrate in-depth knowledge of Marketo functionalities and proficiency in campaign management.

Possess strong problem-solving skills and the ability to troubleshoot technical issues related to Marketo and campaign execution.

Exhibit excellent communication and collaboration skills for effective teamwork with cross-functional teams.

Have a keen eye for detail to manage multiple campaigns simultaneously, ensuring accuracy and consistency.

Show strong proficiency in coding responsive HTML email templates using HTML and CSS.

Understand email design principles, user experience, and deliverability best practices.

Gain experience in testing emails across different devices and clients, and with API integration for Marketo.

Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs).

A minimum of 2-5 years of relevant experience is required for this role.