Custom Software Engineering Associate
Accenture
Accenture
Join Accenture as a Custom Software Engineering Associate to drive marketing performance through deep functional and technical expertise. This role focuses on optimizing marketing processes and systems, including campaign execution, data analysis, and budget management, to enhance efficiency and effectiveness. You will leverage data and technology to accelerate time-to-market and operate at scale, contributing to Next Generation Content Services, Digital Marketing Services, and Customer Engagement.
Accenture is a global professional services company specializing in digital, cloud, and security. With extensive experience across over 40 industries, we provide Strategy and Consulting, Technology, and Operations services, powered by a vast network of Advanced Technology and Intelligent Operations centers. Our 784,000 professionals globally embrace change to create shared success for our clients, people, shareholders, partners, and communities.
Key responsibilities involve collaborating with project managers and stakeholders to define campaign objectives and gather requirements, ensuring seamless integration of visual elements with creative teams. You will design and develop responsive HTML email templates optimized for various clients and devices, implementing dynamic content and personalization using languages like AMPscript or SSJS.
Thorough testing across different email clients and devices is crucial to ensure consistent display and functionality. Staying current with email design best practices, industry trends, and marketing standards is essential. You will troubleshoot and resolve any HTML/CSS-related issues during campaign development and execution. Accurately record updates in ticketing/request management tools and adhere to all Standard Operating Procedures (SOPs) and Desktop Procedures (DTPs) to provide a seamless campaign experience.
We are seeking individuals with proficiency in HTML5 and CSS3, along with hands-on experience in coding responsive HTML email templates. A strong understanding of email design principles, user experience (UX), and email deliverability best practices is required. Candidates should possess excellent attention to detail for coding accuracy and email rendering consistency.
Familiarity with marketing automation platforms such as Braze or Eloqua, including Adobe's Content Builder and AMPscript for personalization, is beneficial. Knowledge of JavaScript and AMPscript for dynamic content and interactivity, as well as experience with email automation tools and processes, is important. Basic graphic design skills are a plus. Understanding of SQL queries for data work and experience with A/B testing to optimize campaign performance are also desired. Awareness of email accessibility best practices is necessary.
Accenture
IT Consulting