Custom Software Engineering Analyst
Accenture
Accenture
Accenture is a premier global professional services firm, excelling in digital, cloud, and security solutions. With deep expertise across more than 40 industries, we deliver Strategy and Consulting, Technology and Operations services, and Accenture Song. Our extensive network of Advanced Technology and Intelligent Operations centers supports 784,000 professionals in over 120 countries.
We harness the power of change to generate value and shared success for our clients, employees, shareholders, partners, and communities. Join us at www.accenture.com and be part of a team that drives innovation and impact.
In this Marketing Operations role, you will manage and optimize marketing processes and systems, including campaign execution, data analysis, and budget management, to boost marketing efficiency and effectiveness.
You will drive marketing performance through deep functional and technical expertise, accelerating time-to-market and operating efficiencies at scale. This involves leveraging Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement, and Media Growth Services.
Key tasks include designing and developing responsive HTML email templates, implementing dynamic content, and conducting thorough testing across various email clients and devices. You will also troubleshoot and resolve HTML/CSS-related issues, manage ticketing systems, and adhere to all Desktop Procedures (DTPs) and Standard Operating Procedures (SOPs).
We are seeking individuals with a strong understanding of Marketo features and API capabilities, coupled with experience in campaign reporting, analysis, and A/B testing.
Essential skills include SQL expertise for audience segmentation, proficiency in Marketing Automation tool configuration, and a solid grasp of email marketing best practices. The role demands strong problem-solving abilities, excellent communication and collaboration skills, and a keen eye for detail.
Candidates should possess experience in creating compelling HTML email templates from PSDs, implementing personalization using languages like AMPscript or SSJS, and ensuring email accessibility. Experience with basic graphic design and troubleshooting email rendering issues is also highly valued.
Accenture
IT Consulting