Join EY's dynamic Business Consulting Risk team in Mumbai as an Analyst, specializing in the Technology, Media, and Telecommunications (TMT) sector. This role offers a unique opportunity to contribute to building a better working world by helping TMT organizations navigate industry convergence and drive agile strategies for growth. You'll be instrumental in creating exceptional employee and customer experiences, safeguarding data and reputation, and enabling value-driven M&A strategies.

EY Consulting is at the forefront of transforming businesses through innovation and technology. Our client-centric approach focuses on delivering long-term value by solving complex strategic problems. You will be part of a team that helps clients identify and manage risks, ensuring their ability to meet future business objectives. The role offers a path for continuous learning and professional development within a culture that values individual growth and well-being.

As an Analyst in Business Consulting Risk, you will: - Support the execution of media and digital marketing projects within the TMT sector. - Track campaign performance, conduct analytics, and generate insightful reports. - Develop compelling client-ready presentations and dashboards using PowerPoint and Excel. - Analyze media spends, key performance indicators (KPIs), reach, impressions, click-through rates (CTRs), conversions, and return on investment (ROI). - Assist in creating media plans, campaign recommendations, and strategic insights. - Coordinate with internal teams, agencies, and stakeholders to ensure timely project delivery. - Maintain data accuracy and support automation initiatives. - Contribute to proposal development and business development activities.

To excel in this role, you should possess: - 1-2 years of relevant experience. - A foundational understanding of digital marketing and media planning. - Strong analytical and problem-solving capabilities. - Proficiency in Microsoft Excel and PowerPoint. - Knowledge of Social Media Marketing, Programmatic Advertising, Search & Display Advertising, and Campaign Measurement & Analytics is beneficial. - Excellent communication and stakeholder management abilities. - Qualifications such as a Bachelor of Business Administration (BBA), Bachelor of Commerce (BCom), Master of Business Administration (MBA), or a Post Graduate Diploma in Management (PGDM) are preferred. A Certificate in Digital Marketing is also valued.